के सभी प्रकाशन Rahul Gautam . दिल्ली , भारत


The automotive anti-pinch power window averts the winding up of car windows if it detects any obstacle in the path of the glass. It identifies the obstacles with the help of an electric motor that is attached to a sensor, which can sense the force restraining the motion of the glass. The closing of the window stops as soon as the motor senses an obstacle, and it starts moving in the reverse direction. Owing to this benefit, these windows have been made mandatory in vehicles by several countries.

With the increasing awareness regarding advanced safety features and rising electrification of vehicles, the installation of anti-pinch power windows has surged in recent years. Automakers are largely introducing this technology in passenger cars, due to the rising demand for them, especially in the developing countries of India, Brazil, South Africa, and China. This reason will fuel the automotive anti-pinch power window system market at a CAGR of 12.0% during 2017–2023. The market stood at $1,690.2 million in 2016, and it is projected to reach $3,611.2 million by 2023.

Moreover, developing nations are also generating a high demand for luxury cars due to a surge in the disposable income here. Luxury cars are mostly equipped with the anti-pinch feature, with the adoption of such features soaring over the years on account of the increasing awareness regarding vehicle safety. Leading automakers, such as General Motors, Audi, Land Rover, BMW, Mercedes-Benz, Volvo, Tata Motors, Hyundai, Toyota Motors, and Honda, provide anti-pinch power windows as standard or optional in their cars.

These auto giants are primarily focusing on installing automatic anti-pinch windows to adhere to the strict safety legislations laid down by several governments and regulatory bodies across the world. Original equipment manufacturers (OEMs) and automotive technology vendors are developing advanced variants to comply with the safety standards and cater to the safety concerns of customers. In addition, the widescale adoption of luxury cars and passenger cars in developed and developing countries is already pushing up the integration rate of such windows.

According to P&S Intelligence, Europe and North America cumulatively dominated the global automotive anti-pinch power window system market in the past. This can be ascribed to the stringent vehicle safety norms, technological advancements, high demand for passenger and luxury cars, and strong presence of automakers and OEMs in these regions. For instance, Europe is home to auto giants such as Audi, BMW, Renault, Jaguar, Land Rover, Fiat Chrysler Automobiles, Volkswagen, and PSA Group. Similarly, North America hosts automakers such as General Motors, Ford, and Tesla.

Several leading automakers are adopting anti-pinch power widows offered by Tier 1 auto component companies, such as Robert Bosch GmbH, NXP Semiconductors, Magna International Inc., Continental AG, Brose Fahrzeugteile GmbH & Co., DENSO Corp., Inteva Products LLC, and Leopold Kostal GmbH & Co. KG. These companies have been mostly focusing on partnerships and product launches to expand their presence, gain a competitive edge and, most importantly, increase the safety of passengers.

Therefore, with the growing consciousness regarding vehicle safety, the demand for automotive anti-pinch power windows will soar in the coming years.

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The Government of India implemented the ‘Digital India’ program to transform the country into a digitally empowered society by improving ease of doing business. Additionally, the central government also introduced the ‘Make in India’ initiative in 2014 to encourage domestic production and increase the contribution of the industrial sector to the gross domestic product of the country. With the implementation of these two central-level programs, the manufacturing industry, especially for manufacturing automobiles, electronics systems, renewable energy products, pharmaceuticals, roads and highways equipment, and food processing products, is increasingly adopting digital manufacturing tools.

Thus, the improving and growing manufacturing sector is expected to drive the Indian digital transformation market at an exceptional CAGR of 74.7% during the forecast period (2019–2024). The market was valued at $24.5 billion in 2018 and it is projected to generate $710.0 billion revenue by 2024. In recent years, the deployment of internet of things (IoT) technology and enterprise resource planning (ERP) systems in the manufacturing sector has become a prominent market trend.

In the preceding years, large enterprises of India were the largest user of digital solutions, such as artificial intelligence (AI), augmented reality (AR)/virtual reality (VR), big data, blockchain, cloud, chatbots, cybersecurity, eSignature, IoT, mobility, machine learning (ML), and social media, and digital services, such as professional services and training and support, due to their strong financial position. Owing to the availability of extensive capital, the large enterprises are increasingly implementing digital strategies across operation channels to improve their position. In addition to large-sized enterprises, medium and small businesses are also focusing on digital transformation to improve their operations.

The vertical segment of the Indian digital transformation market is classified into banking, financial services, and insurance (BFSI), energy and utilities, healthcare, manufacturing, oil and gas, retail, telecom and IT, transportation and logistics, and others, such as construction, hospitality, and tourism. Under this segment, the BFSI category generates the highest revenue and exhibits the fastest growth due to the surging focus of financial institutes on customer satisfaction and digital operating models. The BFSI sector needs to incorporate advanced technologies in its operational channels to cater to customer needs and increase its productivity.

In contemporary times, digital transformation in India can be credited to Wipro Limited, Clarion Technologies Inc., Dell Technologies Inc., Tata Consultancy Services Limited, HCL Technologies Limited, Kellton Tech Solutions Ltd., Datamatics Global Services Limited, Cisco Systems Inc., Infosys Limited, Sasken Technologies Ltd., Mindtree Limited, Cognizant Technology Solutions Corporation, Accenture plc, and Tech Mahindra Limited. These IT companies are currently focusing on content customization and differentiation to reach out to a greater number of customers.

According to P&S Intelligence, the southern region accounts for the largest share in the Indian digital transformation market, and it demonstrates the fastest growth in the market. This can be ascribed to the presence of prominent IT companies in Mysuru, Bengaluru, Mangalore, Chennai, Trivandrum, and Kochi, and the successful implementation of numerous industrial and technologies initiatives, on account of rapid economic growth and existence of a conducive business environment in the region. IT giants such as Infosys, Accenture, Wipro, and International Business Machines (IBM) Corporation have prominent branches in Bangalore.

Thus, the booming manufacturing sector will accelerate the adoption of digital solutions and services in India in the foreseeable future.

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A number of factors, such as the surging deployment of unified communication systems, increasing investments in corporate telephony, and rising need to improve productivity and reduce operational cost and time, are expected to drive the growth of the corporate telephony market during the foreseeable period (2021–2030). Moreover, the market is witnessing the increasing incorporation of the internet of things (IoT) with communication systems. IoT improves mobility and enables access to data virtually, by allowing data exchange among various divisions over a wireless network. This leads to better work scheduling and improved communication.

The surging deployment of unified communication systems is one of the main factors boosting the growth of the corporate telephony market. Organizations are rapidly adopting these systems to improve their communications and reduce their operational costs. Moreover, unified communication systems help organizations in improving the user experience, enhancing productivity, and increasing mobility and flexibility. These systems also act as an auto attendant for incoming calls and offer emergency services.

Furthermore, the increasing investment for the development of corporate telephony is driving the market growth. Many organizations and investors from the private and public sectors are showing interest in corporate telephony to streamline the communication infrastructure efficiently and make coordination easy. Thus, several IT organizations, such as IBM Corporation, Mitel Networks Corp., Cisco Systems Inc., NEC Enterprise Solutions, Interactive Intelligence Group Inc., Huawei Technologies Co. Ltd., and Microsoft Corporation, are investing heavily in this technology.

Based on technology, the corporate telephony market is classified into internet protocol-private branch exchange (IP-PBX), wireless private branch exchange, key telephone system, and others. The IP-PBX category is expected to witness significant growth during the forecast period. This can be ascribed to the several advantages offered by the IP-PBX technology, such as lower operating costs, increased agility, high quality of communication, flexible call routing, and robustness and worry-free scalability. These features help organizations in enhancing the productivity of their employees.

Moreover, on the basis of industry, the corporate telephony market is categorized into information technology (IT), retail, government, manufacturing, healthcare, banking, financial services, and insurance (BFSI), and others. Among these, the IT category held the largest share in the market in 2020, which is attributed to the escalating developments in telephony technology. Moreover, corporate telephony supports in sustaining a smooth workflow in the IT sector by offering efficient communication. Moreover, it is a simple, cost-effective, and flexible technology.

According to P&S Intelligence, the North American corporate telephony market accounted for the largest share in 2020, globally. This was mainly due to the presence of several major industry players, surging adoption of unified communication systems by several organizations, increasing deployment of conference calling and desk-to-desk calling solutions, large number of end users, mounting competition among the players, and rising investments by the IT and BFSI industries in these solutions in the region.

Thus, the surging adoption of unified communication systems and the increasing investments in the development of corporate telephony are projected to propel the market growth in the coming years.

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